The Social Blog

What is Local SEO and Why It Matters

Gen Z. This generation was immersed in the internet from childhood, with most owning a smartphone by their 10th birthday. So, what makes...

It is not something you can pick up from Aldi special buys next Wednesday. SEO stands for Search Engine Optimization, which is a digital...

For years, people pitted “traditional” and social media against one another. Some harbour the misconception that as social budgets...

Throughout 2020 and into 2021, social media became more important than ever as a way for people to maintain instantaneous connection,...

v@lve: edition #5 Paid digital media advertising can be a great way to take someone else's lunch and in some instances, is the best...

v@lve: edition #4 Your company PR (public relations) content should be a high priority to influence journalists, Google, social media,...

It's a crucial component of audience research. Social listening is the process of monitoring social media channels for mentions of your...

Match content to user intent Websites that were not affected by 2020's Google updates all did an excellent job of matching their content...

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